Build Local Recognition
Put your business alongside an experience people have a practical reason to explore, revisit, and share. Stay familiar before they need what you offer.
2026 SPONSORSHIP OPPORTUNITIES
Be Part of the Halloween Fun. Put Your Business in the Spotlight.
Help families discover La Crosse’s most spectacular Halloween houses. Connect your business with a free local experience built for exploring, sharing, and making memories together.
2026 season · Packages from $250 · No discount required
THE MAGIC IS ALREADY IN THE NEIGHBORHOOD
The Houses Are Out There.
Let’s Help People Find Them.
Every October, neighbors across La Crosse turn their homes into something extraordinary. Glowing pumpkins. Elaborate displays. The house kids keep talking about on the ride home.
But finding them can mean remembering a spot from last year, catching a Facebook post, or hearing about one from a friend.
This guide brings those discoveries together—so more families can find the displays, plan an outing, and join the fun.
A Glowing Porch
A Hidden Favorite
A Family Tradition
A New Discovery
One More Wow
Scattered Around Town. Together in One Guide.
70,000+Lifetime Map Views
A Local Idea With Proven Interest
The Google My Map created for the 2021 and 2022 guides has accumulated more than 70,000 lifetime views. This year, that same local idea returns with a much richer experience for visitors—and more ways for businesses to take part.
Historical cumulative map views, not unique visitors or a forecast for 2026.THE 2026 UPGRADE
A Local Favorite. A Whole New Experience.
What began as a basic webpage is becoming a complete Halloween outing in your pocket. Visitors can explore beautiful house pages, swipe through nighttime photos, find their favorites on the built-in map, get directions, and share a house with friends—all in one polished, mobile-friendly guide.
Be Associated With the Fun
Support the neighbors who go all out. Connect your name with a generous, creative side of La Crosse and an experience people can enjoy together.
Invite the Next Step
Introduce your business, feature an offer, and give visitors a direct link to your menu, booking page, promotion, or website.
BUILT TO BE PASSED ALONG
Good Halloween Finds Don’t Stay Secret
Homeowners, families, friends, and sponsors each have a personal reason to share. Every featured house and participating business creates another opportunity for the guide to reach someone new.
One Guide. Plenty of Reasons to Share.SEE WHAT YOUR SPONSORSHIP LOOKS LIKE
Your Business, Built Into the Experience
From the presenting credit to a featured offer, these are places people encounter as they explore the guide.
Presented by
01 / PRESENTING SPONSOR
Your Name With the Main Brand
Lead the experience with presenting credit and a prominent logo in the guide hero.
Sample Sponsor
Your neighborhood stop for freshly brewed coffee, warm pastries, and something sweet to share.
Sample Offer
Take 15% off your order this October.
Mention GLOW at checkout. One use per visit.02 / ALL SPONSORSHIP LEVELS
A Place to Tell Your Story
Introduce your business and add an optional offer with a direct link. Profile size and photo options vary by package.
The House GuideView SponsorOffers ↗
03 / ROTATING SPONSOR LOGOS
Stay Visible While They Browse
The sticky sponsor bar links to Sponsors & Local Offers. Featured sponsors get twice each community sponsor’s rotation time.
Placement previews with placeholder branding. Every tier can also include a sponsor map pin for a suitable public business location.
ONE SEASON. THREE WAYS TO TAKE PART.
Choose How You Want to Stand Out
Lead the entire experience, give your business a bigger showcase, or join as a community supporter. Every package covers the 2026 season.
One Presenting Position
Presenting Sponsor
$1,500 / 2026 season
The lead sponsor. Your name alongside the guide’s own brand.
- “Presented by [Your Business]” pairs your name with the guide brand in the main header and browsing credits.
- A large presenting logo in the house guide hero.
- The first and largest profile on Sponsors & Local Offers, with your logo, feature photo, and a longer introduction.
- Your optional featured offer, promo code, or message with a link to your chosen page.
Three Featured Positions
Featured Sponsor
2× Logo Rotation Time$500 / 2026 season
A larger visual showcase and twice the logo rotation time.
- A prominent card directly below the presenting sponsor on Sponsors & Local Offers.
- Your logo plus a promotional photo, business introduction, optional featured offer, and chosen link.
- Twice the sponsor-bar rotation time of each community sponsor.
Eight Community Positions
Community Sponsor
$250 / 2026 season
A visible local presence at an approachable seasonal price.
- A compact card on Sponsors & Local Offers with your logo and short introduction.
- An optional featured offer, promo code, or message with your chosen link.
- Your logo in the rotating sponsor bar while visitors browse the guide.
Package capacities shown, not live availability. Open positions and final placements are confirmed before booking. The presenting position is exclusive; business-category exclusivity is not included.
MAKE IT YOUR OWN
Your Business. Your Message. Your Kind of Opportunity.
Introduce What Makes You Different
Give local people a reason to remember your business, meet your team, or explore what you offer.
Share an Offer Worth Saving
A seasonal promotion, a first-visit perk, or a special package—choose an offer and redemption dates that work for you.
Show Your Community Spirit
A simple message of support connects your name with the neighbors and families who make Halloween special.
We’ll Bring It Together
Send your logo, introduction, chosen link, and optional offer. We’ll build your placement into the guide.
BUILDING LOCAL MOMENTUM
Built to Be Discovered—and Passed Along
The plan starts with the houses themselves: eye-catching photo previews for Facebook, links homeowners can share with friends, and materials sponsors can share with their customers. Community-group and local-media outreach will help introduce the guide around La Crosse.
Launch-update signups are already open. Search-friendly house pages and local articles create additional paths to the guide. Together, these give local families more ways to find the guide and pass it along.
LET’S FIND YOUR SPOT
Let’s Make Your Business Part of the Fun
Tell Ryan about your business and the package you’re considering—or choose “Not sure yet.” We’ll talk through open positions, offer ideas, and where your business would fit best.
Start with a conversation. No payment or commitment is required to inquire. If it’s a fit, we’ll confirm your package and collect your logo, introduction, chosen link, and optional offer.